KOKO
Client
Design, Art Direction
Services
2023
Koko, an iconic cultural venue, required a refreshed digital brand identity for its exclusive membership program. The goal was to create a visually immersive and distinctive online presence that resonated with Koko’s discerning clientele, enhancing member engagement and interaction across all digital platforms. The branding needed to reflect the venue's high-end, culturally rich offerings while providing a seamless experience for members online.
I approached the project by establishing a cohesive and immersive brand experience that deeply resonated with KOKO’s exclusive ethos. I led the development of a unified branding strategy, ensuring visual consistency across all touchpoints, from member communications to spatial design. My focus was on crafting distinct aesthetics that authentically reflected the ambiance of KOKO's dynamic, multi-layered spaces. This thoughtful integration of design not only enhanced member engagement but also strengthened the overall brand identity, fostering a deeper connection with KOKO’s discerning audience.
Client KOKO Year 2023 Services Design, Art Direction
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